Showing posts with label Facebook. Show all posts
Showing posts with label Facebook. Show all posts

Saturday, December 8, 2012

The Positive Effects Facebook Has Had on Society Since Its Creation

Facebook attracts millions of users every single day - and like all social networks it often also attracts criticism and negative comment. Headlines in newspapers event went so far a couple of years ago to claim that "Social networking causes cancer", following claims that overuse of computer screens could be linked to certain cancers. The claims were later debunked, but the newspapers had a field day, saying that the extra use of computer screens was largely down to online activity and therefore the social networks must be at the root of cancers. It was all nonsense, but indicative of the commonly held view that these "new fangled" things must be inherently bad.

Those views, though, ignore the immense good that social networks like Facebook have done. Indeed, Facebook has many more positive effects than it is often credited with.

For instance, just consider the amount of reading and writing that young people are now doing every day, simply because they are using Facebook so much. For decades education experts have been repeatedly saying that literacy skills need improving and that reading is an essential component in that. Yet, encouraging children to read is immensely difficult when surrounded by TV and Video Games. Now, though, thanks to Facebook, children and teenagers have started reading again - much more than ever before in many cases. Facebook is helping to improve literacy.

Another hidden benefit of Facebook is that people are learning to be nice to each other more than before. In closed groups of friends it is much easier to be nasty - such as in the school yard. But on Facebook, if you are nasty you are criticized by many people - often by people you do not know. It helps you to understand that your views are not representative and helps youngsters learn that there are other viewpoints. Without Facebook, that has been much more difficult to achieve.

Of course, there are more well-known positive effects of Facebook, such as its role in the downfall of dictators and tyrannical regimes. Equally, in the United Kingdom when people rioted in London, Facebook came to the rescue to help arrange volunteer squads of positive-minded individuals who did an impromptu clean-up of the capital's streets. Without Facebook, such positive social and community projects would be nigh-on impossible to organize. Facebook is bringing communities together.

And then we should not forget that couples have met each other through Facebook, even getting married. Plus, Facebook has also enabled friends to reunite having lost contact over the years. The social network is putting people in contact with each other and thereby enhancing all sorts of relationships - grandparents can more easily keep in touch with their grandchildren, for example. Facebook is therefore helping maintain families.

Whilst Facebook - like almost anything else online - can have negative aspects, overall the social network has had several positive effects on society since it began.

The Benefits of Creating a Facebook Fan Page and a LinkedIn Group   The Facebook Timeline Covers - A Brief Introduction to the Newest Facebook Feature   Twitter Users Prefer Information to Being Social   Busting The Myths About LinkedIn   Benefits of Having a Neighborhood Network Site   How to Link to Your Pinterest Pins and Drive Traffic to Your Site   

Facebook Cover Photos - Three Essential Things Every User Should Know

The Facebook Cover Photos, just like blog headers, are meant to grab the attention of the users that visit a Facebook profile. If the cover is unique and personalized, anyone who views a person's page will certainly learn more about him/her, or at least about that person's tastes.

If you do not have a cover on your profile, and you want to customize your timeline but you do not know where to start from, here are some basic things about cover photos that any user should know:

A. What are Facebook Cover Photos?

A cover is a large photo above your profile picture that is made public, meaning that anyone who visits your timeline can see it, unlike other photos with adjustable privacy settings. The difference between profile pictures and the cover photo is that the former is next to your name, making it easier for other users to recognize you, while the latter is at the top of your timeline and is a unique representation of who you are. In fact, when adding a cover photo, you are asked to pick a matchless image from your life and not an image that is to be found on another user's timeline, or images with commercial purpose or copyright-infringing content.

B. How to add Facebook Cover Photos

In order to add create a timeline banner you must follow these steps:

1. Go to the timeline on your profile. 2. Click on "add a cover". 3. Select a picture you like and upload it or just pick one from your albums. 4. Click on the image and drag it up or down until it is where you want it to be. 5. Do not forget to save the changes.

C. What is the cover size?

Your cover image must be of 851 x 315 pixels - if you upload a larger or smaller photo, it will be scaled to an 851 pixel width. However, if you try to upload an image narrower than 720 pixels, you will be requested to choose a different one. The profile photo will be resized to 125 x 125 pixels. It is best to crop the photos yourself, so they do not seem somewhat awkward to you when they are automatically resized.

As you can see, it is really not that difficult to set Facebook Photo Covers - choose the proper picture, make a few clicks and that's it.

The Benefits of Creating a Facebook Fan Page and a LinkedIn Group   The Facebook Timeline Covers - A Brief Introduction to the Newest Facebook Feature   Twitter Users Prefer Information to Being Social   Busting The Myths About LinkedIn   Benefits of Having a Neighborhood Network Site   Improving Your Facebook Timeline Fanpages   

10 Facebook Tips On How To Grow Your Business

The powers of Facebook for businesses are endless! All commercial businesses should incorporate a plan to promote its services using the mega social network platform. Everywhere you turn whether it's on television, Internet, or even in church there is one thing they all have in common- Facebook. It's free, easy to manage and gives businesses a tremendous opportunity.

First things first, before creating your page for your business, invest some time in looking at your competition Facebook pages. Take notes on what "wows" you and what you dislike about their pages. The following 10 tips should give you some great ideas on how to create a demand for your products and services within social media networks.

Steps on How to Create and Use a Facebook Business Page

1. Create a page. It's important to use a business account and not a personal Facebook account. Login as a page by clicking on the "Create a Page for a celebrity, band or business" link on the home page of Facebook.

2. Create an easy URL. Once you are on your page, select "edit page" in the top right corner. Then, click "basic information," and you will be allowed to create your page's username and URL. The shorter the URL the sweeter since it makes it very easy for people to remember your company name. If you do have a long company name, it would be wise to make a catching abbreviation.

3. Place a badge on your website. You've probably noticed that just about every website has a Facebook badge or logo of some sort. You should follow suit as well. Having the Facebook badge allows visitors to leave "likes" without the need to be on Facebook. On your page you will click on "settings" for your Facebook page. Under "marketing" you will find the badge command.

4. Linking your pages. After you've launched your page, during the first couple of months, create a link between your personal and business page. You will be able to see an increase in activity amongst your friends and associates that will want to see examples of your work or pictures within your galleries.

5. Establish a share link. On your business page you can increase visibility to your company by clicking on the "share" link at the left side of the page.

6. Communicate as a business. People like fresh content so you want to communicate the latest news about your business: special offers, recent projects, client testimonials, or even awards your company has won. At the bear minimum post something once every 2 weeks. People will remember you for your consistency as well as will remembering your company for being annoying. It doesn't hurt to speak on positive topics within your company; people still good news! Twitter and Facebook are two completely different entities so please do not post three to ten times a day on your page; you can get away with this on Twitter but on Facebook you'll look like a spammer, in which will tarnish your online reputation.

7. Ask for Business. You are on Facebook to generate clients and customers so why not ask for their business? Being passive isn't going to benefit your company. On your Facebook page be creative when asking for business.

8. Tag people in your images/photos. Place images on your business page and tag people/companies in your photos. If you are not able tag them directly, then consider having a friend that you want to photo tag. Also, brand your images with your website URL to generate traffic and interest in your services.

9. Create client galleries. This is a perfect reason to provide your clients with web images for proofs or any other use. You will need a signed release, and then you will be able to create a gallery for clients and tag them. This gives your company a professional look and samples of what your company can produce. You only get one chance at a first impression.

10. Thank-You note. You have probably told them "Thank-you" already, but why not say it publicly on Facebook. This will make your clients feel warm and fuzzy, not to mention a "win-win" situation for your business. This basic gesture helps with customer retention and is also a great Facebook strategy since the thank-you note will appear in the friend's feeds. However, your clients must be in your personal friends' list or have unlocked profiles. The social platform that Facebook provides is perfect for some old fashion advertising. If you're a business I am sure that you are aware of how expensive advertising can be. Facebook should be every small business owners dream.

Facebook has become a part of American's fabric, offering more than just sharing thoughts and images. The Facebook page business tools are helping companies of all sizes gain exposure that was impossible without a large advertising budget years ago. Your company deserves a well-oiled Facebook page as well, today!

The Benefits of Creating a Facebook Fan Page and a LinkedIn Group   The Facebook Timeline Covers - A Brief Introduction to the Newest Facebook Feature   Twitter Users Prefer Information to Being Social   Busting The Myths About LinkedIn   Benefits of Having a Neighborhood Network Site   

How to Attract Prospects With Facebook

Internet marketing is becoming complicated and if you're not staying with the new trends, like Facebook marketing, then you are doomed to failure. I'm not one to go on and on about a certain technique,claiming that it's the best one on the web, but the thing is, social websites are dominating the web. I don't have to give you any proof, just think about how often you are personally logged on to Facebook. How many hours do you spend interacting with this website every day? Think about it. When you're ready, take a look at the following methods for using this site to attract more prospects to your business:

1. Create a Facebook fan page. This is the page that will let you promote your business to your potential clients. You need to find out what people like in a fan page. Once you figure this out, you can most likely give them the exact information they want. Then, you can build a relationship with each person who visits your fan page.

2. Be open about what you know. Don't be afraid to share your knowledge. If you want people to trust you, give them some valid reasons for doing so. Make sure that people can recognize how much value you have to offer. Write articles about their problems and pressing issues, and teach them how to solve those problems. After that, ask them to comment on your posts. Once they've commented, leave a witty reply.

3. Use video. People appreciate quality videos. Make sure that you post them to your Facebook wall. Make sure that you are extremely friendly in your videos. Also, it would be a good idea to keep them very short. Your prospects will appreciate it more.

4. Share your website link. If you are creating many articles and videos each day, it would be wise to share them often. The more unique content you can share with your potential prospects, the better your chances are of building relationships with these people. A great way to attract more prospects is to offer free guides that teach them a certain skill. If you can get these people to trust you and enjoy your content, surely they will share your website link with many of their friends.

5. Never over post. Don't make it a habit to post too often. People will see right through this and think that you're just spamming them. Instead, attract these people with quality posts. Facebook is great for networking, but if you aren't being humble when you post, you'll do the opposite of attract them.

The Benefits of Creating a Facebook Fan Page and a LinkedIn Group   The Facebook Timeline Covers - A Brief Introduction to the Newest Facebook Feature   Twitter Users Prefer Information to Being Social   Busting The Myths About LinkedIn   Benefits of Having a Neighborhood Network Site   How to Link to Your Pinterest Pins and Drive Traffic to Your Site   

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